Build An Online Space You Love
If you don’t love the online spaces you have, you won’t feel confident in sharing them with others or inviting people to be part of them.
Whether it’s a website, eCommerce site, or social media platform, invest the time, money and effort it takes to build something you can’t wait to share.
Post beautiful images that accurately reflect you, your products, and services. Write engaging content that is easy to read with information that is informative and interesting. Create social media posts that make you happy and engaged when you see them. If you don’t know how to do any of these things, don’t lose heart. There are wonderful photographers, writers, and graphic designers who can help you get the look you’re going for.
If you love what you’re sharing, your ideal clients will too.
Once you’ve built an online space you love, it’s time to reach out. If you were in a crowd of strangers and wanted to build connections, you’d have to talk to someone and show a genuine interest in their lives and needs. The same goes for the online world. When you want to build online connections, you have to go to online spaces – Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok, websites, etc. – and start following, liking, commenting, reading, listening, watching.
Reaching out online is simply building relationships in a digital format. Some of those relationships may result in new clients, some may turn out to be businesses that you love and want to support, others will simply be connections that provide inspiration, great information, and a wonderful sense of community.
Share What You Love
As you start building connections online, focus on consistently sharing great content that represents your business well and meets the needs of your ideal clients.
There are so many great things to share: real life stories, meaningful quotes, crazy experiences, beautiful pictures, fun graphics, cool details about your products or services, hilarious mess-ups, feedback from clients, things you’re learning, shout-outs to people who’ve impacted your life for the better, goals you’re working towards, books you’re reading, etc.
Share what you love and your ideal clients will be so happy that you’re part of their online world.
Keep Reaching Out. Keep On Sharing.
Once you’ve built your online space, started making online connections, and developed an picture of what you want to share online, all you have to do now is keep doing it.
Keep your online spaces in good shape. Updates are vital to keep your website/blog/eCommerce site running smoothly for your clients.
Keep reaching out to your community. No one likes a one-sided relationship. If you love getting likes, comments, and shares on your work, then be sure to spread those same things lavishly on the connections you value.
Keep on sharing. You don’t have to post something every day. Once a week, once a month, whatever suits your time and priorities is enough. Just keep it in tune with your values and goals and you’ll stay on track.
Do you have any questions on building an online presence for your business? Contact us today for a free consultation. We’d love to work with you.